Oli Russell-Cowan

Oli Russell-Cowan

The concept for Rad Season came about when I was trekking around Latin America. I found it difficult to find cool events and festivals going on that were a bit different and had an element of adventure and general radness to them. I knew that there was always something rad worth going to somewhere in the world, but there was no single platform bringing them together for like-minded people. With over 15 years experience in international business development, spanning multiple industries including action sports, events, media, digital, ICT, travel and tourism, I decided to combine them all with Rad Season.

5 Crazy Food Fight Festivals To Add To Your Bucket List
The Craziest Food Fight Festivals In Europe Forget about the boring run of the mill cultural food events that bombard every major city. Why not interact with your food and join these nutters in the most action packed food fight festivals on the planet. Discover the cultural heritage of these…
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adventures in south west Australia mountain biking margaret river
Adventures in south west Australia during Augusta’s Adventure Fest While heading over to the Margaret River region in Australia to take part in the Augusta Adventure Fest, I couldn’t resist stopping over in a few places to take in some of the amazing adventure activities that south west Australia has…
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Augusta Adventure Fest South West Australia
Rad Season Editor Oli Russell-Cowan scoots across to this years Augusta Adventure Fest in South West Australia.  You’ve got to love travelling early in the morning, when you are heading off somewhere rad and the cues are minimal. My Virgin check in was seamless and easy, I even had in-flight entertainment, which…
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FISE Montpellier goes virtual
FISE Montpellier 2024: A World Celebration of Action Sports The International Festival of Extreme Sports (FISE) is one of the world’s most epic action sports events. Contestants from around the globe compete in skateboard, BMX Freestyle, skateboarding street, mountain bike, wakeboard and inline skate, BMX flatland, parkour and break dance.…
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Notting Hill Carnival in London, UK
Notting Hill Carnival 2024: The Ultimate Caribbean Inspired Street Festival in London Notting Hill Carnival is considered one of the best festivals worldwide in August. To celebrate the beautiful Caribbean communities of London, every year a vibrant carnival takes place bringing everyone together for a dance, live music, and a…
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Songkran water festival in Thailand
Songkran 2024: The Biggest Water Fight In The World Revitalizing Thailand’s New Year  Celebrate the new solar year and the start of a glorious summer during an all-out water fight at Songkran in Thailand. The event is one of the raddest festivals in Thailand but this Buddhist celebration is also…
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Haro Wine Festival in La Rioja
Haro Wine Festival 2024: The Ultimate Wine Fight and Street Party Climb up a mountain in Rioja for the Haro Wine Festival otherwise known as Batalla Del Vino De Haro. Taking place each year in Haro, Rioja, Spain. Join thousands of thirsty folk as they take part in the ultimate…
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La Tomatina food fight in Spain
La Tomatina 2024: World’s biggest food fight draws tens of thousands to Buñol, Spain Buñol, a small town 39km’s west of the city of Valencia plays host to La Tomatina. Considered by many to be the largest food fight festival in the world and also one of the craziest food…
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Cheese Rolling in Gloucester, UK
Cheese Rolling at Cooper’s Hill: The Ultimate Quirky Extreme Sport Cheese Rolling is considered one of the 7 of the world's most bizarre 'Feats of Strength' events. Every year thousands will gather around Cooper’s Hill in the southwest region of England known as Gloucestershire. The hill itself isn’t what brings…
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