Oli Russell-Cowan

Oli Russell-Cowan

The concept for Rad Season came about when I was trekking around Latin America. I found it difficult to find cool events and festivals going on that were a bit different and had an element of adventure and general radness to them. I knew that there was always something rad worth going to somewhere in the world, but there was no single platform bringing them together for like-minded people.With over 15 years experience in international business development, spanning multiple industries including action sports, events, media, digital, ICT, travel and tourism, I decided to combine them all with Rad Season.

Hervé Andre-Benoit FISE Founder
Kicking off more than two decades ago, the Festival International des Sports Extrêmes (FISE) has grown to become the biggest action sports festival in the world! Inspiring action at more than 350 events around the world, the festival regularly welcomes thousands of the best athletes and fans to take part…
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Oli Russell-Cowan and family on Rad Season's Summer Tour
The Summer Tour Continues The first five events of my European Summer Tour was nothing short of a success. Traveling around the world with my family and attending these epic events has really opened the floodgates to what Rad Season is all about. The world’s go-to hub for the best…
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Fise Montpellier 2019 in France
The Disneyland of Action Sports Events After witnessing the madness of Cheese rolling in Copper's Hill Gloucestershire, we set off to Gatwick Airport to fly on over to Montpellier in the south of France. For what can only be described as the largest action sports event in the world, this…
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guide to cheese rolling England's strangest sport
Cheese Rolling: The Ultimate Quirky Extreme Sport England is renowned all over the world over for its quirky antics and traditions; none more so than an annual event focused on Cheese. Yes, cheese! - and the sport of rolling it down a steep arse hill in the middle of the…
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5 Rad things to do in Munich, Germany
So what is there to see and do in Munich besides drinking tasty beer? When you think of Munich or in fact Germany, the first thing that comes to mind is probably beer. They do have great beer, I'm not going to lie, but there is so much more to…
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Springfest Munich 2019
What you need to know about Springfest Munich I visited Munich to attend Oktoberfest for the first time back in 2007. I was visiting a friend who moved there and thought I had to tie in the biggest beer festival in the world to our trip. Ten years later, I…
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5 Rad Things to do in Bangkok
First time in Bangkok? Here's what you need to know Welcoming more visitors than any other city in the world, the bustling Thai capital of Bangkok features something for everyone and action at every corner. From floating markets to underground bars, countless temples and more, it’s almost impossible not to…
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Songkran in Bangkok: The Greatest Water Fight In The World Songkran is Thailand’s annual New Year celebration, which takes place across three days in April. Also known as the world’s biggest water fight, the city of Bangkok practically shuts down for the long weekend. All local shops and restaurants are…
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Rad Season European Tour
International Travel. Epic Adventure. No Limits. It all started a little over three years ago. Spending an incredible honeymoon traveling across Latin America with my beautiful wife Kat sparked something truly amazing. For one, I realized I get to spend the rest of my life with my soulmate. Secondly, with…
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