Tony Arthy, Founder of Worn Out Creative

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Tony Arthy, Drummer, Marketer and Founder of Worn Out Creative on Growing Brands through Music

Tony Arthy is the founder of brand and music partnerships agency Worn Out Creative based in London. He started the agency in 2008 after having worked in marketing, pr and entertainment for multiple action sports distribution companies and brands including Insight, Paul Frank, RVCA, Vestal Watches and Atticus clothing. Tony’s worked with hundreds of bands including Coldplay, The Prodigy, Oasis & Muse on youth marketing campaigns, played drums for The Wonder Stuff and been a band manager for the Black Spiders. 

Tune in to find out how Tony mixed his love for music, action sports and working with brands to create his own agency. Where he sees the future of digital marketing and music going. Festival marketing, how brands can get involved with musicians, brand events, working with Vans and the House of Vans and so much more! 

Hope you can join the conversation on Wednesday, 24th November. 

International Times Below: 

9am – Pacific Time
12pm – Eastern Standard Time
5pm – UK Time
6pm – Central European Time

Watch the Tony Arthy Episode on Rad Season’s YouTube channel or Facebook Page.

You can also follow what Tony is up to on Instagram on tonyarthy and his agency wornoutcreative

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Oli Russell-Cowan

The concept for Rad Season came about when I was trekking around Latin America. I found it difficult to find cool events and festivals going on that were a bit different and had an element of adventure and general radness to them. I knew that there was always something rad worth going to somewhere in the world, but there was no single platform bringing them together for like-minded people. With over 15 years experience in international business development, spanning multiple industries including action sports, events, media, digital, ICT, travel and tourism, I decided to combine them all with Rad Season.


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