Scott Bradfield is a trailblazer in the field of entertainment, technology, and action sport. As the first US employee of Red Bull Media House, he co-created the Red Bull Signature Series, launched Red Bull TV, and played a pivotal role in the record-breaking live-streaming of the Stratos project.
Bradfield’s award-winning action sports documentaries, such as Blood Road and McConkey, focus on narrative and human elements, reaching mass audiences. He is also an avid mountain biker, snowboarder and outdoor enthusiast, exemplifying the values of adventure and living life to the fullest.
Today, Bradfield is the Managing Director of advertising agency The Many in California. Last time Scotty and I recorded a chat was back in June 2021 for Group Y’s Action Sports + Culture where we discussed his career at Fuel TV and proudest moments at Red Bull.
This time around it was awesome to catch up with Scotty and see what he’s been up to since. We spoke about producing Dear Rider the Jake Burton story, McConkey and the value of storytelling, 10 Year anniversary of the Stratos Project, his new role at the advertising agency, artificial intelligence in the media industry and so much more!
For the FULL Scott Bradfield Interview head to the video below.
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